There are well-known cultural, traditional and religious events which have lasted for hundreds of years, such as pagoda festivals at the representative temples in Bagan. On the other hand, to discover other aspects of Bagan, “Bagan Photo Festival 2017” was held as a tourism promotion event which domestic and foreign tourists, and local people participated in. A total of 439 photos were submitted and more than 20,000 “Likes” were received on the Facebook. Through these photos, some unknown images of Bagan have appeared. It is expected that the festival will be held regularly with the cooperation from various sectors.